DAPPER C.

THIS CONCEPT IS INSPIRED BY DAPPER DAN, WHO INTRODUCED CUSTOM PIECES OF LUXURY BRANDS LIKE GUCCI TO THE STREETS. HE WAS THE FIRST TO INCORPORATE ALL OVER LOGO PRINT WITHIN THE GUCCI’S BRAND APPAREL. HE WOULD TAILOR/ALTER THESE CLOTHES IN THE BASEMENT (HENCE THE BASEMENT SHOTS) OF HIS BOUTIQUE IN NEW YORK CITY. HE CATERED TO HUSTLERS, CELEBRITIES & ATHLETES. WITH MY BACKGROUND BEING DEDICATED TO SPORTS, I DECIDED TO INCORPORATE AN ATHLETIC BRAND TO THE MIX WHILE STILL KEEPING THE CONCEPT INTACT.